Educating your Market

Education is Key to Market Survival.

We handle information requests on mortgage products, lenders and questions from first time home buyers in many low- to moderate-income households. By educating people on ways to be' mortgage ready' through news, blogs and market predictions from our own experts, Ed Rooney and Stockton Marquette, our origination services provide valuable information for the home owner/buyer and the mortgage professional. Freddie Mac credits the strength of construction and housing in general for the continuing low mortgage rates and looks twords a a bright future. With fewer people refinancing homes these days, lenders have to work hard to attract customers. If volume and effective use of funds are of any concern, offering a broader spectrum of mortgage products and services including low down payment products are key to survival in today’s markets. Fortunately, there are a number of mortgage programs available that incorporate low down payment options. Choosing a low down payment program is a matter of matching it to a buyer's personal situation, including his income level, outstanding debts, credit rating, job prospectus, how long he intends on staying in the house and such. When you have multiple programs available you can really gear them to an individual's needs, greatly increasing your ability to close many varieties of loans, which makes much more use of your available leads…more ROI is the bottom line. All rights reserved. Copyright 2005.